TYPES OF DATA PROCESSED
The submission of data to purchase products, subscribe to the newsletter, fill out online surveys, participate in promotions or otherwise actively send personal data to the Site is entirely optional. However, failure to submit data may prevent the provision of the services to which the data processing is related. Such personal data may include, as the case may be, name, e-mail address(es), invoicing address(es), delivery address(es), telephone number(s), payment card information, consumption type, lifestyle and product interest.
HOW CUSTOMER DATA IS USED
The Company processes personal data using electronic and traditional means primarily for the purpose in which the user initially provides them (e.g. to sell and deliver products, or to provide the requested newsletter) and to improve our products and services, and with the user’s optional consent, for market research and profiling. With the user’s optional consent, personal data may be used to transmit marketing information directly to the user via e-mail. However, the user may choose not to receive such information at any time by following the instructions provided in the information. Failure to provide consent to marketing activities and/or profiling does not affect the user except that he/she will not receive marketing information and/or communication in accordance with his/her preferences.
The Company may also receive anonymous data from third parties. This data is used to improve site services provided to visitors, personalise the Site based on user preferences, compile and analyse statistics and trends, manage and improve the Site in other ways for users and personalise offers.
Cookies are small text strings that the Site sends to the user’s device, where they are saved for retransmission to the Site during the user’s next visit. Cookies may be proprietary (sent directly by Filippo Gabriele) or third party. Cookies are useful because they allow the Site to recognise the user’s device and allow the user to browse the pages, remembering the user’s preferences and improving the user experience. They can also ensure that the advertising displayed online best matches the user and the user’s interests.
Cookies can generally be blocked overall, although this will affect Site use. All recent browsers allow users to modify cookie settings. They are generally found in the browser’s menu under “Options” or “Preferences”.
For information on managing cookies on other browsers, see the online help files. If this information is not sufficient, see the browser’s “Help” menu for more details.
When the user visits the Site, the Company passively collects data through cookies or other technologies like internet tags, web beacons, and browser data collection tools. These data are used primarily for the following purposes:
- to assess, analyse and improve Site activity (technical cookies strictly necessary for Site functions);
- to manage, protect and improve the Site, its functions and systems (technical cookies strictly necessary for Site functions);
- to better understand the preferences of Site visitors;
- to identify server problems (technical cookies strictly necessary for Site functions);
- to compile aggregate statistics on Site use and trends;
- to help personalise the User experience on the Site;
- to advertise on other websites;
- to personalise offers and draw the customer’s attention to other products and services of interest to him/her
DATA DISCLOSURE AND SHARING
The personal data provided by users will be processed by Filippo Gabriele data processors and persons in charge of the processing as indicated in this policy and will never be disclosed. In compliance with applicable data protection legislation and with the user’s consent, Filippo Gabriele may share and receive, personal data with the group of companies affiliated with Filippo Gabriele, to allow Filippo Gabriele to inform the user of other products that may be of interest to him/her, improve his/her shopping experience and Site design. With the user’s consent, Filippo Gabriele may share personal data with its franchising network to manage customer relations (guarantee the same benefits to the customer worldwide), and for profile creation and marketing. After providing consent, the user may decide not to share his/her personal data with these affiliates and franchising network at any time, by contacting our head office at the address provided below.
HOSTING AND DATA SECURITY
For Site hosting reasons, user personal data may be transferred outside the European Union to countries whose personal data protection legislation differs from that of the user’s country of residence.
When transferring data to these countries, Filippo Gabriele uses appropriate procedures to protect the user’s personal data from unauthorised access, use and disclosure in compliance with applicable legislation.
ACCESS AND CORRECTION
One of Filippo Gabriele’s data processors is the e-commerce director of Filippo Gabriele. Users may contact Filippo Gabriele for a complete list of data processors appointed by Filippo Gabriele and to exercise the rights granted pursuant to Article 7 of Legislative Decree no. 196/03 (personal data protection code)to interested parties. In particular, each user may: (I) receive confirmation of the existence or lack thereof of his/her personal data and be informed of it in an intelligible form; (II) be informed of the source of the data, the purpose and methods of processing and its means, and the logic applied to the processing performed using electronic means; (III) request updating, rectification or, where interested therein, integration of the data; (IV) obtain erasure, anonymization or blocking of data that have been processed unlawfully, and oppose their processing for legitimate grounds; (V) oppose any processing for the purpose of sending advertising materials, direct sales, market research and marketing communication.
Filippo Gabriele asks that since the user’s personal data is accessible to the user on the Site, the user keep his/her data accurate, up to date and complete by regularly updating his/her personal account.
DATA STORAGE AND SECURITY
Filippo Gabriele will store only the data necessary and for the period of time defined by applicable legislation.
Filippo Gabriele recognises that it is required to guarantee that the personal data collected via its Site be secure. The Site has security measures aiming to protect the user’s personal data held by the Company against loss, abuse, unauthorised access and alteration. Despite the implementation of security measures and adequate care of the user’s personal data, the user accepts the risk that data transmitted by internet and stored on a computer may be intercepted or consulted by unauthorised third parties.
EFFECTIVE DATE AND MODIFICATIONS
Registered Office (IT)
Diva Fashion S.r.l.,
Via Montenapoleone 21
20121 Milano (MI)
Corporate register number: